Ads for water, mold, fire & storm restoration
Be the first call when disaster hits, not the franchise down the road.
We run Meta, Google and ChatGPT ads for independent restoration companies in the DC and Baltimore area. Flat monthly packages, every ad dollar visible in your own account, and a free 2-week trial to prove it works.
Where your $1,200 goes · Growth
$1,200 /mo
You see every ad dollar in your own Meta account. We never mark up ad spend.
Built for restoration
Big franchises outspend you. You don't have to outspend them.
Emergency jobs
Be the first number they see
When water, fire or storm damage hits, homeowners call whoever they find first. We put you in front of them across your service area.
Planned work
Reach people before it's an emergency
Meta ads work well for mold inspections, smoke and odor removal, and storm-season prep, filling your schedule between emergency calls.
Fewer lead fees
Leads that are only yours
Shared lead sites sell the same homeowner to several companies. Leads from your own ads come to you alone.
How it works
Free for two weeks. You only pay if it works.
You cover a small test ad budget, about $100. If the trial doesn't hit the lead target we agree on, you owe us nothing.
- Day 1
15-minute call
Your services, service area, typical job value and how many more jobs you can take.
- Days 2–3
Setup
Partner access to your Meta account, a lead form, a tracking number and your first ads.
- Days 3–17
Trial runs
Ads go live, leads come straight to you, and you get a quick update every week.
- Day 17
Results review
We count the leads together in Ads Manager. Hit the target, and we talk about a monthly plan.
Pricing
Pick a package. See exactly where every dollar goes.
Each price is your total monthly cost, ad budget included. Choose a package to see the full breakdown.
Full Coverage already includes Google and ChatGPT ads.
Growth package
$1,200/moWhat's included
Why not run the ads yourself?
You could. Here's what the management fee buys you.
Anyone can boost a post. Getting steady, affordable leads out of Meta takes daily attention, constant testing and tracking that ties every dollar to a phone call. You're on job sites all day, so we handle that part.
| Doing it yourself | With Rest Easy Ads | |
|---|---|---|
| Your time | Hours a week in Ads Manager, usually at night after jobs | About 15 minutes a week reading your update |
| Wasted spend | Ads keep running even when they stop working, and nobody notices for weeks | Accounts checked daily, and weak ads are paused before they burn budget |
| Testing | One ad runs until it gets stale | New headlines, images and offers tested every month to lower your cost per lead |
| Targeting | "Boost post" to a broad area | Audiences built around your service area, homeowners and past website visitors |
| Tracking | Hard to tell which calls came from ads | Lead forms, tracking numbers and a monthly report showing what each lead cost |
| Keeping up | Meta and Google change their tools often, and ChatGPT ads are brand new | We keep up with platform changes so you don't have to |
The simple math: restoration jobs are often worth thousands. If better-run ads bring in even one extra job a month, the management fee has paid for itself.
AI ads add-on · +$600/mo
Homeowners now ask ChatGPT first.
"What do I do after a house fire?" "Is this mold dangerous?" ChatGPT now shows sponsored results under its answers. The add-on puts your company there and works on getting you named in the answers themselves. Here's where the $600 goes.
ChatGPT ad budget
Paid directly to OpenAI from your card, visible in your own ads account.
- Sponsored placements under answers about water, mold and fire damage
- Targeted to your service area
AI management
Paid to us for setting up and running everything on the AI side.
- ChatGPT campaign setup, ads and ongoing testing
- Google Business Profile and review strategy, which help AI tools recommend you
- Website Q&A content for the questions homeowners actually ask
- Separate tracking, so AI leads show up as their own line in your report
ChatGPT ads are new and still rolling out. We treat the first 2–3 months as a test, report AI leads separately, and move budget to whichever platform brings cheaper leads.
No guesswork
You can check every number yourself.
Your accounts, your data
Ads run in your own Meta account with partner access for us. If you ever leave, the account, audiences and history stay with you.
Leads counted in plain view
Lead forms show every name and number in Ads Manager. Calls come through a tracking number, so you can match leads to jobs.
Ad spend never marked up
Your ad budget goes from your card straight to the platform. Our fee is a flat monthly number on its own line.
Simple terms
Free 2-week trial, then a 3-month minimum so campaigns have time to improve. After that, cancel anytime with 30 days' notice.
FAQ
Common questions
Can I spend more on ads than the package includes?
Yes. The ad budgets in each package are minimums. If you want to spend more, we raise it gradually so costs stay steady, and we'll talk about adjusting the management fee if it means more campaigns.
Do you guarantee a number of jobs?
We guarantee the free trial: if it doesn't hit the lead target we agree on, you owe us nothing. After that, we can't promise how many leads turn into jobs, since that depends on pricing, response time and close rate, but you'll see every lead and what it cost.
Do you work with insurance-heavy companies?
Yes. Tell us whether you want insurance claims, direct-pay customers or both, and we'll shape the ads and audience around it.
What areas do you cover?
Restoration companies serving the DC and Baltimore area and surrounding suburbs. Ads are targeted by ZIP code or radius to match your service area.
Can I add the AI ads later?
Yes. You can add or remove the AI ads add-on at the start of any month.
Try it free for two weeks.
Tell us your service area and the jobs you want more of. We'll set up a trial campaign and count the leads with you.
kaden@resteasyads.com(301) 524-7308